Friday, December 31, 2010

Old School has no Chance in Sports Marketing

I have been searching for the spark that would make me want to write again. I found it watching a college hockey game.
The game was The Big Chill. The University of Michigan and Michigan State University faced off in a hockey game, outside, in U of M’s stadium. Announced attendance was over 113,000. Incredible spectacle. [...]

Tom Dawson Bill Deakin Dizzy Dean

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